Unlock Rewards and Boost Approvals!
The “Refer Friends” feature for the Honest App encourages users to invite friends, driving 40% growth through 10 unlockable badges.
Client: Honest
Industry: Financial Technology
Project Scope: Product Design & Development, Illustration Design, Animation
Challenge
The referral program lacked engagement, limiting user participation and failing to maximize credit card applications and approvals.
Solution
Introduced gamification with 10 unlockable badges, shareable achievements, and an updated referral page to make the process fun, engaging, and accessible.
Result
30-40% boost in referral submissions and approvals with near 100% confidence. Plus users love sharing their badges and achievements!
Design with Candy 